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AI Tools for Real Estate Agents / CRM & Follow-Up

CRM & Follow-Up

Most agents do not lose deals at the showing; they lose them in the follow-up gap. AI CRMs attack that gap directly — qualifying new leads by text within minutes, reviving dead leads from old databases, and keeping sphere contacts warm with automated, human-sounding check-ins.

If you already run a CRM, look at the AI assistants that layer on top of it before you consider migrating. Moving a database is the most expensive switch in this directory; the add-on tools in this category exist precisely to avoid it.

32 tools · pricing verified 2026-10-13

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Showing 32 tools

Follow Up Boss

Paid

Routes every new portal and website lead into a speed-to-lead call queue and auto-assigns follow-up tasks so no inquiry sits untouched overnight.

Pricing: From $69/mo (official pricing page, Oct 2026)

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LionDesk

Paid

Runs automated text and email drip campaigns to sphere contacts and surfaces birthdays and home anniversaries as call reminders.

Pricing: Pricing unconfirmed — check official pricing page

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BoldTrail

Paid

Scores inbound leads by website behavior and triggers AI follow-up texts until a prospect books a showing or opts out.

Pricing: Pricing unconfirmed — check official pricing page

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Wise Agent

Paid

Sends automated just-listed and just-sold campaigns to a geographic farm and tracks which neighbors open them for prospecting calls.

Pricing: From $49/mo (official pricing page, Oct 2026)

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Sierra Interactive

Paid

Pairs an IDX home-search site with behavioral lead scoring so agents call first the buyers who keep returning to the same listings.

Pricing: From $299.95/mo (official pricing page, Oct 2026)

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Real Geeks

Paid

Captures buyer leads from its IDX search site and auto-enrolls them in listing-alert drip emails matched to their saved search criteria.

Pricing: From $399/mo (official pricing page, Oct 2026)

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IXACT Contact

Paid

Auto-sends monthly market-update emails to the agent's sphere and queues call reminders for contacts who click through to listings.

Pricing: From $55/mo (official pricing page, Oct 2026)

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Top Producer

Paid

Generates branded home-valuation and market-activity reports for seller leads and schedules the follow-up call sequence automatically.

Pricing: From $98/mo per user (official pricing page, Oct 2026)

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Market Leader

Paid

Delivers a set number of exclusive buyer and seller leads each month and nurtures them with automated listing alerts until they convert.

Pricing: Pricing unconfirmed — check official pricing page

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Lofty

Paid

Builds an IDX website that captures buyer searches and uses AI to draft follow-up texts when a lead views the same home repeatedly.

Pricing: Pricing unconfirmed — check official pricing page

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CINC

Paid

Assigns every new lead a behavior-based priority and auto-sends personalized listing emails when a saved search gets new matches.

Pricing: From $200/mo (official pricing page, Oct 2026)

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Cloze

Paid

Auto-logs every call, email, and text with a buyer or seller into one contact timeline so no conversation history gets lost between deals.

Pricing: From $17/mo billed annually (official pricing page, Oct 2026)

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Brivity

Paid

Runs 66-touch annual sphere plans with automated calls, texts, and postcards, and builds listing presentations from live MLS data.

Pricing: Pricing unconfirmed — check official pricing page

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Agent Legend

Paid

Re-engages cold leads in the database with automated text conversations that qualify interest and book appointments onto the agent's calendar.

Pricing: Starter from less than $10/day (official pricing page, Oct 2026)

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RealtyJuggler

Paid

Tracks commission income per closing and auto-sends happy-home-anniversary emails to past buyers to spark referral business.

Pricing: $179/yr (official pricing page, Oct 2026)

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Realvolve

Paid

Runs repeatable checklists for every active deal and auto-reminds the agent of inspection and financing contingency deadlines.

Pricing: Pricing unconfirmed — check official pricing page

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Zurple

Paid

Ranks leads by 25+ behavioral signals and sends behavior-triggered follow-up emails and texts until a prospect is ready to transact.

Pricing: Pricing unconfirmed — check official pricing page

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MoxiWorks

Paid

Sends automated neighborhood-news emails with new listings to sphere contacts and tracks GCI goals against closed transactions.

Pricing: Pricing unconfirmed — check official pricing page

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RealtyBackOffice

Paid

Back-office platform that tracks commissions, agent splits, and transaction documents across every deal in the pipeline.

Pricing: Pricing unconfirmed — check official pricing page

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Lofty

Paid

An AI assistant handles lead follow-up, booking, and nurture while you just manage the pipeline dashboard.

Pricing: From $70/mo

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RealScout

Paid

Analyzes buyer browsing and saves to spot the real buyers, then keeps them hooked with automated listing alerts.

Pricing: Pricing not published

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Propertybase

Paid

A Salesforce-based real estate CRM — leads, marketing, back office, and commission accounting in one place.

Pricing: From $89/user/mo

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MoxiWorks

Paid

The brokerage-wide CRM, marketing, and transaction suite that standardizes agent productivity.

Pricing: Pricing not published

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REsimpli

Paid

An investor CRM with unlimited calling, texting, and skip tracing — work seller lists end to end in one place.

Pricing: From $249/mo (annual billing)

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InvestorFuse

Paid

Automated follow-up and drips on motivated-seller inbound keep your wholesaling pipeline moving.

Pricing: From $147/mo

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FreedomSoft

Paid

An AI voice agent takes seller calls, qualifies them, and books straight onto your calendar.

Pricing: From $147/mo (annual billing)

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Firepoint

Paid

Lead routing, smart lists, and automated follow-up that lift team response speed and conversion.

Pricing: Pricing not published

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Rechat

Paid

Tell AI 'Lucy' what you need in plain words — marketing pieces, lead routing, transaction management.

Pricing: Pricing not published

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Agent CRM

Paid

AI chatbot, text, and voice drips engage leads 24/7 and hand you only the hot ones.

Pricing: From $97/mo

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Onjax

Paid

Real estate website + CRM packages that drop online leads straight into nurture campaigns.

Pricing: From $299/mo

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Constellation1

Paid

Bundles data, marketing, and back-office tools to run the brokerage's whole tech stack.

Pricing: Pricing not published

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PropStream

Paid

Pull nationwide seller lists, then run the dialer and direct-mail campaigns without leaving the platform.

Pricing: From $99/mo

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